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The Hyper-Connected Patient

December 4, 2017

The hyper-connected patient provides a number of opportunities for healthcare organizations to manage and prevent chronic diseases, according to a new infographic by EMC2. The infographic examines three ways healthcare organizations can engage and promote health to connected patients.

Spotlight

Paras Healthcare Pvt. Ltd.

Paras Healthcare was established in 2006, with the mission of providing specialized tertiary medical care services at affordable prices. The company has a unique healthcare delivery model based on the three principles that define its values Accessibility, Affordability and Quality. Paras stands apart as a healthcare provider in its vision of making healthcare for all a reality for the common man in rural and remote regions. Paras Healthcare at present has 730 beds under Paras Hospitals and Paras Bliss. The group is projected to have a bed strength of 1500 and have a group revenue of more than 1000 crores in the next 5 years.

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Hacking Healthcare – A Sensitive Industry Under Attack

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Healthcare organizations collect and store vast amounts of personal information, making them a major target for cyber-criminals. Healthcare breaches are especially serious because personal data can, in some cases, mean the difference between life and death. For example, says Carlisle, it could cause medications to become mixed up – or people might fail to get treatment for conditions such as diabetes.

Debunking 10 Common Digital Marketing Myths in Healthcare

Infographic | December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

8 Healthcare Trends for 2020 and Beyond

Infographic | February 5, 2020

What is the best way to identify your target market and pinpoint their pain points? Understand the industry changes impacting them most. In a recent webinar, Definitive Healthcare CEO Jason Krantz reviewed the 8 healthcare industry trends he believes will be most relevant this year—both for healthcare providers and those selling to them. This infographic captures Jason's observations:

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The Hyper-Connected Patient