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Debunking 10 Common Digital Marketing Myths in Healthcare

December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

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Nexus is dedicated to providing the highest quality of service in the field of utilization review. We specialize in providing physician services to the utilization review and risk management industry through accurate, independent, evidence-based results which provide a high-quality outcome. Our experienced physicians and professional administrative staff consistently prove to be a leader and beacon for the medical review industry.

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