The Future of Healthcare Marketing

November 28, 2018

From 2010 -2018, the pace of change in the healthcare industry and the way brands go to market has rapidly increased. That said –this moment, right now, is the slowest pace of change we will ever experience again, relatively speaking. ”Health” is no longer associated solely with illness and injury but with a holistic view of sustained wellness and a shift to a system that is proactive. The patient is at the heart of it all, and the entirety of their health needs is the new authenticity.

Spotlight

Florida Hospital Association

Founded in 1927, the Florida Hospital Association (FHA) is the voice of Florida's hospital community. Through representation and advocacy, education and informational services, we support the mission of our members to provide the highest quality of care to the patients we serve. Headquartered in Orlando, FHA has a regional office in Tallahassee. Led by Bruce Rueben, who serves as President of the Association, the organization is governed by a Board of Trustees and officers elected by the member institutions.

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Spotlight

Florida Hospital Association

Founded in 1927, the Florida Hospital Association (FHA) is the voice of Florida's hospital community. Through representation and advocacy, education and informational services, we support the mission of our members to provide the highest quality of care to the patients we serve. Headquartered in Orlando, FHA has a regional office in Tallahassee. Led by Bruce Rueben, who serves as President of the Association, the organization is governed by a Board of Trustees and officers elected by the member institutions.

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