The Future of Healthcare Marketing

November 28, 2018

From 2010 -2018, the pace of change in the healthcare industry and the way brands go to market has rapidly increased. That said –this moment, right now, is the slowest pace of change we will ever experience again, relatively speaking. ”Health” is no longer associated solely with illness and injury but with a holistic view of sustained wellness and a shift to a system that is proactive. The patient is at the heart of it all, and the entirety of their health needs is the new authenticity.

Spotlight

Robotics Care AB

Robotics Care AB was founded in 2013 by innovator Thomas Ryberg with the aim of developing and commercializing Poseidon. In a short period of time, Robotics Care AB has built up important collaborations in relevant sectors, and strengthened the position as an innovation company focusing on quality assurance solutions.

OTHER WHITEPAPERS
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Ensuring the Safety and Security of the Medical Device Ecosystem1 : Addressing a Major Healthcare Challenge

whitePaper | November 15, 2022

The healthcare industry faces security challenges with its healthcare information systems and medical devices. Healthcare organizations are constantly under attack, resulting in significant fiscal impact and endangering patient safety and care delivery.

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Health and Human Services Commission CFO Reference Guide

whitePaper | January 1, 2023

The Health and Human Services Commission’s Chief Financial Officer division is proud to offer the first edition of The Health and Human Services Commission CFO Reference Guide: An Overview of Key Financial Topics.

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The Cost of Not Having Healthcare CRM

whitePaper | November 20, 2019

This whitepaper examines the financial implications of an effective CRM system, without which your organization risks. To acquire and retain patients, health systems have to connect with their customers cost-effectively. And along the way, they need to detect and measure to what extent their marketing efforts are making an impact.

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The importance for healthcare organizations to extend theprinciples of zero trust to business-critical applications

whitePaper | May 15, 2022

The zero trust security framework is predicated on the foundational concept that implicit trust of users and devices in the environment increases the risk of a potential compromise. By eliminating this implicit trust and requiring strict identification and authentication throughout the network

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working together to improve health and social care for all

whitePaper | February 11, 2022

We are living through the greatest challenge our health and care system has ever faced. The Coronavirus (Covid-19) pandemic caused an unprecedented external shock,

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2023 Telehealth White Paper Publication

whitePaper | July 20, 2023

Healthcare delivery through telehealth allows a provider to consult with patients remotely through electronic and telecommunication technologies. Prior to the COVID-19 Public Health Emergency (PHE), telehealth services were, generally, only used and paid for in limited circumstances.

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Spotlight

Robotics Care AB

Robotics Care AB was founded in 2013 by innovator Thomas Ryberg with the aim of developing and commercializing Poseidon. In a short period of time, Robotics Care AB has built up important collaborations in relevant sectors, and strengthened the position as an innovation company focusing on quality assurance solutions.

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