Digital Healthcare Marketing and Engagement Solutions

May 10, 2018

Truven Health Analytics™ offers a full suite of digital marketing and engagement services and support for healthcare organizations. These services range from email list management and execution; to multilayered, multimodal, lead nurturing campaigns; to fully automated patient engagement messaging and trigger communications.

Spotlight

NEHTA

By operation of the Public Governance, Performance and Accountability (Establishing the Australian Digital Health Agency) Rule 2016, on 1 July 2016, all the assets and liabilities of NEHTA will vest in the Australian Digital Health Agency. In this website, on and from 1 July 2016, all references to “National E-Health Transition Authority” or “NEHTA” will be deemed to be references to the Australian Digital Health Agency.

OTHER WHITEPAPERS
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Smarter Workflows and Technology to Improve Care Management Outcomes

whitePaper | December 6, 2021

Do you struggle to deliver efficient, effective care management services? If you answered yes, you're not alone. But don't let outdated processes, insufficient technology tools and tedious manual processes hamper your efforts.

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7 Steps to Help Prevent Ransomware Attacks against Healthcare Delivery Organizations

whitePaper | November 17, 2021

Nearly every healthcare provider has been hit by ransomware, and the onslaught continues unabated, now affecting patient care with once-unimaginable patient-care consequences. This whitepaper, crafted with healthcare CISOs, details seven critical areas to defend or recover from ransomware attacks. Its pragmatic approach helps ensure business operations and patient care while giving risk teams the tools to manage third parties and other systems involved in business and clinical value chains.

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Improve Clinical Workflow, Reduce Costs with Purpose-Built Devices for Healthcare

whitePaper | February 6, 2020

Improving telehealth success with Healthcare specific devices. One of the primary challenges faced by clinicians with telehealth appointments is effectively and efficiently bringing both parties together without any breakdown in communication. Therefore, it's imperative that the hardware being utilized can support excellent audio with noise cancelling features, hi-res video and integrated hi-def cameras - without these items’ physicians are left with a good idea of the issue at hand but no way to implement.

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Rethinking Indicators of Project Success in Healthcare

whitePaper | March 4, 2020

Health leaders must understand the benefits of their investments in performance improvement projects and the impact on the organization. The traditional approach is most often to measure ROI (return on investment) and, while clearly measurable, is most often related to cost savings or increased revenue and can leave you with an incomplete story. Incorporating VOI (value on investment) enables you to quantify the intangible benefits of your projects and activities making the combination of the two a more robust indicator of project success.

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The Cost of Not Having Healthcare CRM

whitePaper | November 20, 2019

This whitepaper examines the financial implications of an effective CRM system, without which your organization risks. To acquire and retain patients, health systems have to connect with their customers cost-effectively. And along the way, they need to detect and measure to what extent their marketing efforts are making an impact.

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Future of medical science

whitePaper | May 14, 2022

Medical science is currently being transformed by scientific discoveries that will dramatically advance the way we diagnose and treat different diseases.

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Spotlight

NEHTA

By operation of the Public Governance, Performance and Accountability (Establishing the Australian Digital Health Agency) Rule 2016, on 1 July 2016, all the assets and liabilities of NEHTA will vest in the Australian Digital Health Agency. In this website, on and from 1 July 2016, all references to “National E-Health Transition Authority” or “NEHTA” will be deemed to be references to the Australian Digital Health Agency.

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