Brand Authenticity: Why Healthcare Marketers Need to Keep It Real

whitePaper | February 11, 2022

We are living through the greatest challenge our health and care system has ever faced. The Coronavirus (Covid-19) pandemic caused an unprecedented external shock,

whitePaper | May 28, 2021

Hospitals and health systems need the flexibility to examine and reassess their organizational culture, build resilience, and remain hyper-vigilant in keeping staff healthy and safe. This best practice guide outlines ways for hospitals and health systems to adapt their culture to ensure the job satisfaction, wellness and empowerment of their people.

whitePaper | January 17, 2020

Value-based reimbursement (VBR) models are becoming more common. Success under these models depends on showing positive improvement in key metrics, but providers often struggle to accurately report the quality of care provided. A next-generation revenue cycle that combines clinically aware artificial intelligence (AI) with an unmatched foundation of evidence-based medical research and knowledge provides the transparency necessary to both accurately report care quality and directly influence the patient satisfaction quality metric. This paper reviews how a well-tuned revenue cycle can help hospitals succeed with value-based contracts, earning appropriate incentives and avoiding penalties.

whitePaper | June 28, 2022

Healthcare decisions are no longer confined to the four walls of a hospital. To keep pace with the emerging needs of patients and clinicians as well as the telehealth revolution.

whitePaper | September 19, 2022

The volume of data and its pace of accumulation is only increasing. Almost every day, up to 2.5 quintillion bytes of data is created by humans, edge, IOT devices, and machines, according to Domo.

whitePaper | February 23, 2022

Currently, no federal law protects consumers against “surprise” bills from out-of-network ground ambulance providers. Some state and local governments regulate ground ambulance surprise billing practices.