Healthcare’s Location Data Crisis: Improving the Mobile Patient’s Journey

May 18, 2017

That’s right — in an industry where mere minutes can mean the difference between life and death, nearly a third of all facilities and practitioners lack any local listings. And close to half of the healthcare listings that do exist have significant inaccuracies, compromising the quality of the patient experience before they even reach the facility doors. These errors and omissions aren’t merely cosmetic. They are detrimental to your marketing efforts, and may be having a negative impact across your entire healthcare organization such as: Misdirected/lost patients, poor patient experience, negative facility or doctor reviews, frustrated physicians, non-uniform branding across the desktop and mobile search landscape. missed opportunities to acquire patients, lower patient retention.

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Saint Luke's Health System

Saint Luke's Health System is a faith-based, not-for-profit aligned health system committed to the highest levels of excellence in providing health care and health related services in a caring environment. We are dedicated to enhancing the physical, mental and spiritual health of the communities we serve.

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