The quest for value in health care: A place for consumers

Infographic | December 4, 2019

The healthcare industry has made many advances over the last few decades, yet one area where innovation is severely lacking is organization-wide communications. One of the most crucial, foundational aspects of the industry that almost single-handedly allows care to happen in the first place happens to be one of the major roadblocks for doctors, nurses, allied health professionals, and staff.

Infographic | December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

Infographic | May 12, 2022

How does the health sector contribute to climate change

Infographic | October 8, 2021

A report in The Lancet provides the first global estimates of the impact of the COVID-19 pandemic on mental health in 2020, and suggests an additional 53 million cases of major depressive disorder and 76 million cases of anxiety disorders were due to the pandemic. Even before the COVID-19 pandemic, major depressive disorder and anxiety disorders – which can increase the risk of other health outcomes such as suicide – were major contributors to the global burden of disease, affecting millions of men and women of all ages around the world. This study is the first to assess global impacts of the pandemic on major depressive disorder and anxiety disorders, quantifying the prevalence and burden of the disorders by age, sex, and location in 204 countries and territories in 2020.

Infographic | October 5, 2021

What are the trends, challenges, and predictions for the future of healthcare communications?Tofind out, we surveyedhundreds ofhealthcare professionals in July 2021fromhospitals and health systems nationwide and found three major takeaways: 1)Communication via unsecure or personalcommunication tools is a concern 2)Clinician burnout has increasedas a result ofthe COVID-19 pandemic.Improved communication could help address the risk 3)New communicationtechnologies are on the horizon. Download the infographic for more information and statistics on the three major takeawaysfrom the2021State of Healthcare Communications report.

Infographic | January 21, 2022

Enhanced data capabilities, conversational AI, and interoperability enable connected care