The History of Content Marketing

August 14, 2019

If you want some insights into where the content marketing industry may be headed, it might just help to take a look at where it’s been. As we pointed out when CMI shared its History of Content Marketing infographic in 2012, brands have been telling their stories to audiences for hundreds of years. Not to mention that storytelling itself is one of the oldest forms of communication. Benjamin Franklin first publishes the yearly Poor Richard’s Almanack. The goal is to promote his printing business.

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Lumetra Healthcare Solutions

Lumetra Healthcare Solutions solves healthcare business problems with an integrated clinical, analytical, and technological solution that reduces complexity and costs while improving patient outcomes. With over 25 years’ experience, the organization understands how to identify and solve problems at their root to implement lasting changes throughout the continuum of care. For more information.

Other Infographics
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PII Theft in Healthcare

Infographic | May 26, 2021

Healthcare organizations must do more to authenticate personnel accessing patient data to prevent personal identifiable information (PII) theft and other security breaches. They must improve their defenses by implementing strong multi-factor authentication solutions that adhere to modern security standards like FIDO 2.0.

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Future Gazing: Healthcare in 2021 and Beyond

Infographic | October 25, 2021

During the covid-19 crisis, any healthcare provision not directly related to the pandemic moved online. This has set off an unprecedented wave of digital transformation. Metrics tell an impressive story of innovation, where the prevalence of remote care ballooned. The plugged-in society of 2021 is more primed than ever for a paradigm shift that will see the home overtake the hospital as a venue for healthcare delivery.

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Future Trends in Digital Healthcare 2022

Infographic | December 9, 2021

The global digital health market was valued at $96.5 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 15.1% from 2021 to 2028.

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Debunking 10 Common Digital Marketing Myths in Healthcare

Infographic | December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

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TOP HEALTHCARE TRENDS 2022

Infographic | January 21, 2022

Enhanced data capabilities, conversational AI, and interoperability enable connected care

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The state of healthcare communications

Infographic | October 5, 2021

What are the trends, challenges, and predictions for the future of healthcare communications?Tofind out, we surveyedhundreds ofhealthcare professionals in July 2021fromhospitals and health systems nationwide and found three major takeaways: 1)Communication via unsecure or personalcommunication tools is a concern 2)Clinician burnout has increasedas a result ofthe COVID-19 pandemic.Improved communication could help address the risk 3)New communicationtechnologies are on the horizon. Download the infographic for more information and statistics on the three major takeawaysfrom the2021State of Healthcare Communications report.

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Lumetra Healthcare Solutions

Lumetra Healthcare Solutions solves healthcare business problems with an integrated clinical, analytical, and technological solution that reduces complexity and costs while improving patient outcomes. With over 25 years’ experience, the organization understands how to identify and solve problems at their root to implement lasting changes throughout the continuum of care. For more information.

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