INFOGRAPHIC: Is the Healthcare Industry Digitally Fit? Our Survey Findings

1. Is the Healthcare Industry Digitally Fit? Our Survey Findings Consumers are taking charge of their health using digital tools search for health information on social media channels 45% A comparison of Healthcare Providers Use of Social Media Channels use social media to offer services to customers Use of Mobile Channels Use of Digital Technologies to Personalize Care Approach to Digital Transformation 63% have automated core processes 31% have automated core processes 31% 33% 79% 84% Establish a Transformation Roadmap and Governance Model to Drive Digital Initiatives Promote Internal Collaboration and Knowledge Sharing to Drive Internal Engagement Sources.

Spotlight

Pfizer

Pfizer is a leading research-based biopharmaceutical company. We apply science and our global resources to deliver innovative therapies that extend and significantly improve lives. We make medicines and vaccines that help people when they are sick and prevent them from getting sick in the first place, as well as some of the world’s best-known consumer healthcare brands.

Other Infographics
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PII Theft in Healthcare

Infographic | May 26, 2021

Healthcare organizations must do more to authenticate personnel accessing patient data to prevent personal identifiable information (PII) theft and other security breaches. They must improve their defenses by implementing strong multi-factor authentication solutions that adhere to modern security standards like FIDO 2.0.

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5 Things to Know About the Rapid Acceleration of Digital Health

Infographic | April 15, 2021

A silver lining from the COVID-19 global pandemic is the rapid acceleration of digital health and telemedicine. Check out the top 5 digital health trends in this infographic, courtesy ofReal Chemistry.

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Future Gazing: Healthcare in 2021 and Beyond

Infographic | October 25, 2021

During the covid-19 crisis, any healthcare provision not directly related to the pandemic moved online. This has set off an unprecedented wave of digital transformation. Metrics tell an impressive story of innovation, where the prevalence of remote care ballooned. The plugged-in society of 2021 is more primed than ever for a paradigm shift that will see the home overtake the hospital as a venue for healthcare delivery.

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New Survey Confirms Broken State of Healthcare Communications

Infographic | December 4, 2019

The healthcare industry has made many advances over the last few decades, yet one area where innovation is severely lacking is organization-wide communications. One of the most crucial, foundational aspects of the industry that almost single-handedly allows care to happen in the first place happens to be one of the major roadblocks for doctors, nurses, allied health professionals, and staff.

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The state of healthcare communications

Infographic | October 5, 2021

What are the trends, challenges, and predictions for the future of healthcare communications?Tofind out, we surveyedhundreds ofhealthcare professionals in July 2021fromhospitals and health systems nationwide and found three major takeaways: 1)Communication via unsecure or personalcommunication tools is a concern 2)Clinician burnout has increasedas a result ofthe COVID-19 pandemic.Improved communication could help address the risk 3)New communicationtechnologies are on the horizon. Download the infographic for more information and statistics on the three major takeawaysfrom the2021State of Healthcare Communications report.

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Debunking 10 Common Digital Marketing Myths in Healthcare

Infographic | December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

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Spotlight

Pfizer

Pfizer is a leading research-based biopharmaceutical company. We apply science and our global resources to deliver innovative therapies that extend and significantly improve lives. We make medicines and vaccines that help people when they are sick and prevent them from getting sick in the first place, as well as some of the world’s best-known consumer healthcare brands.

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