How to Optimize Your Conversion Funnel, from ToFu to BoFu

| June 24, 2019

No matter who your customer is or what you’re selling, it’s more likely than not that your customer will have to go through several steps before choosing to buy your product or service. Think about your own shopping habits: you don’t just buy the first thing you see. The first thing you do is note that you have a problem or a need, and then you research a solution online. Once you find that solution, which could be a product or service, you then decide which manufacturer or company is the best fit for your needs based on price, features, quantity — whatever it is that you are looking for.
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Health Choice

Health Choice, a division of IASIS Healthcare, is a provider-owned managed care organization and insurer delivering robust healthcare services with innovative medical management programs to its members through its health plans, integrated delivery systems and managed care solutions.

Spotlight

Health Choice

Health Choice, a division of IASIS Healthcare, is a provider-owned managed care organization and insurer delivering robust healthcare services with innovative medical management programs to its members through its health plans, integrated delivery systems and managed care solutions.

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