The state of healthcare communications

Infographic | October 8, 2021

A report in The Lancet provides the first global estimates of the impact of the COVID-19 pandemic on mental health in 2020, and suggests an additional 53 million cases of major depressive disorder and 76 million cases of anxiety disorders were due to the pandemic. Even before the COVID-19 pandemic, major depressive disorder and anxiety disorders – which can increase the risk of other health outcomes such as suicide – were major contributors to the global burden of disease, affecting millions of men and women of all ages around the world. This study is the first to assess global impacts of the pandemic on major depressive disorder and anxiety disorders, quantifying the prevalence and burden of the disorders by age, sex, and location in 204 countries and territories in 2020.

Infographic | May 12, 2022

How does the health sector contribute to climate change

Infographic | February 5, 2020

What is the best way to identify your target market and pinpoint their pain points? Understand the industry changes impacting them most. In a recent webinar, Definitive Healthcare CEO Jason Krantz reviewed the 8 healthcare industry trends he believes will be most relevant this year—both for healthcare providers and those selling to them. This infographic captures Jason's observations:

Infographic | December 5, 2019

With a wealth of information available anytime, consumers and patients take advantage of online resources both during initial research and ongoing care — researching health systems and services, reading physician reviews, and participating in online forums. This isn’t surprising, considering that 89% of consumers turn to a search engine to answer health questions. To reach today’s healthcare customer, personalization and channel placement are key; in other words, you want to meet them where they are. But mastering precision marketing requires top-notch digital campaign strategy.

Infographic | December 9, 2021

The global digital health market was valued at $96.5 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 15.1% from 2021 to 2028.

Infographic | April 15, 2021

A silver lining from the COVID-19 global pandemic is the rapid acceleration of digital health and telemedicine. Check out the top 5 digital health trends in this infographic, courtesy ofReal Chemistry.