Struggling to Get Customers, Revenue and Traction in the Digital Health Market?

Imagine the peace of mind and confidence you will feel if you had a quick, proven process to take your solution or concept from its current state to one that generates sustainable revenue, hoards of customers and value to the healthcare ecosystem. Elena Lipson has been working with organizations and entrepreneurs in the digital health community for more than 15 years to help them successfully bring new products and services to market, identify and engage new customers and partners, and grow their market share. For the first time, she is offering a free webinar training to the Health 2.0 community.

Spotlight

Hanger, Inc.

Built on the legacy of James Edward Hanger, the first amputee of the American Civil War, Hanger, Inc. delivers orthotic and prosthetic (O&P) patient care, and distributes O&P products and rehabilitative solutions to the broader market. Hanger's Patient Care segment is the largest owner and operator of O&P patient care clinics with more than 800 locations nationwide.

OTHER ARTICLES
Healthtech Security

Artificial Intelligence in Healthcare: Applications and Threats

Article | August 31, 2023

Remember Big Hero 6's beloved Baymax? The lead character’s personal pudgy robotic healthcare companion was much loved and adored by the audience. We might not have wondered back then but the fascinating machine had actually been powered with Artificial Intelligence, programmed to scan a human body for any illnesses or injury while also examining the environment, offering treatment and even catering to the emotional requirements of the patient.

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Health Technology, Digital Healthcare

COVID-19: How do we get out of this quagmire?

Article | July 14, 2023

The COVID-19 virus (C19) pandemic is turning out to be the event of the century. Even World War seems timid in comparison. We are in the 4th month of the virus (in non-China countries) and have gone past the lockdown in many places. Isn’t it time we re-think the approach? What if there is another wave of C19 coming soon? What if C19 is the first of many such events in the future? Before we get into analysis and solution design, summarizing the C19 quirks: While a large section of the affected population is asymptomatic, for some it can be lethal There isn’t clarity on all the ways C19 spreads It’s known to affect the lungs, heart, and kidneys in patients with weak immunity It has been hard to identify a definitive pattern of the virus. Some observations in managing the C19 situation are: With no vaccine in sight, the end of this epidemic looks months or years away Health care personnel in hospitals need additional protection to treat patients Lockdowns lead to severe economic hardship and its repeated application can be damaging Quarantining people has an economic cost, especially in the weaker sections of society If one takes a step back to re-think about this, we are primarily solving 2 problems: Minimise deaths: Minimise the death of C19 and non-C19 patients in this period Maximise economic growth: The GDP output/growth should equal or higher than pre-C19 levels One needs to achieve the 2 goals in an environment of rising number of C19 cases. Minimise deaths An approach that can be applied to achieve this is: Data driven health care capacity planning Build a health repository of all the citizens with details like pre-existing diseases, comorbidity, health status, etc. The repository needs to be updated quarterly to account for patient data changes This health repository data is combined with the C19 profile (disease susceptibility) and/or other seasonal diseases to determine the healthcare capacity (medicines, doctors, etc.) needed The healthcare capacity deficit/excess needs to be analysed in categories (beds, equipment, medicine, personnel, etc.) and regions (city, state, etc.) and actions taken accordingly Regular capacity management will ensure patients aren’t deprived of timely treatment. In addition, such planning helps in the equitable distribution of healthcare across regions and optimising health care costs. Healthcare sector is better prepared to scale-up/down their operations Based on the analysis citizens can be informed about their probability of needing hospitalisation on contracting C19. Citizens with a higher health risk on C19 infection should be personally trained on prevention and tips to manage the disease on occurrence The diagram below explains the process Mechanism to increase hospital capacity without cost escalation Due to the nature of C19, health personnel are prone to infection and their safety is a big issue. There is also a shortage of hospitable beds available. Even non-C19 patients aren’t getting the required treatment because health personnel seek it as a risk. This resulted in, healthcare costs going up and availability reducing. To mitigate such issues, hospital layouts may need to be altered (as shown in the diagram below). The altered layout improves hospital capacity and availability of health care personnel. It also reduces the need for the arduous C19 protection procedures. Such procedures reduce the patient treatment capacity and puts a toll on hospital management. Over a period, the number of recovered C19 persons are going to increase significantly. We need to start tapping into their services to reduce the burden on the system. The hospitals need to be divided into 3 zones. The hospital zoning illustration shown below explains how this could be done. In the diagram, patients are shown in green and health care personnel are in light red. **Assumption: Infected and recovered C19 patients are immune to the disease. This is not clearly established Better enforcement of social factors The other reason for high number of infections in countries like India is a glaring disregard in following C19 rules in public places and the laxity in enforcement. Enforcement covers 2 parts, tracking incidents of violation and penalising the behaviour. Government should use modern mechanisms like crowd sourcing to track incidents and ride on the growing public fear to ensure penalty enforcement succeeds. The C19 pandemic has exposed governance limitations in not just following C19 rules, but also in other areas of public safety like road travel, sanitation, dietary habits, etc. Maximise economic growth The earlier lockdown has strained the economy. Adequate measures need to be taken to get the economy back on track. Some of the areas that need to be addressed are: One needs to evaluate the development needs of the country in different categories like growth impetus factors (e.g. building roads, electricity capacity increase), social factors (e.g. waste water treatment plants, health care capacity), and environmental factors (e.g. solar energy generation, EV charging stations). Governments need to accelerate funding in such projects so that that large numbers of unemployed people are hired and trained. Besides giving an immediate boost to the ailing economy such projects have a future payback. The governments should not get bogged down by the huge fiscal deficit such measures can create. Such a mechanism to get money out in the economy is far than better measures like QE (Quantitative Easing) or free money transfer into people’s bank accounts Certain items like smartphone, internet, masks, etc. have become critical (for work, education, critical government announcements). It’s essential to subsidise or reduce taxes so that these items are affordable and accessible to everyone without a financial impact The government shouldn’t put too many C19 related controls on service offerings (e.g. shops, schools, restaurants, cabs). Putting many controls increases the cost of the service which neither the seller not buyer is willing or able to pay. Where controls are put, the Govt should bear the costs or reduce taxes or figure out a mechanism so that the cost can be absorbed. An event like the C19 pandemic is a great opportunity to rationalise development imbalances in the country. Government funding should be channelized more to under-developed regions. This drives growth in regions that need it most. It also prevents excess migration that has resulted in uncontrolled and bad urbanisation that has made C19 management hard (guidelines like social distance are impossible to follow) Post-C19 lockdown, the business environment (need for sanitizers, masks, home furniture) has changed. To make people employable in new flourishing businesses there could be a need to re-skill people. Such an initiative can be taken up by the public/private sector The number of C19 infected asymptomatic patients is going to keep increasing. Building an economy around them (existing, recovered C19 patients) may not be a far-fetched idea. E.g. jobs for C19 infected daily wage earners, C19 infected taxi drivers to transport C19 patients, etc. In the last 100 years, mankind has conquered the destructive aspects of many a disease and natural mishap (hurricanes, floods, etc.). Human lives lost in such events has dramatically dropped over the years and our preparedness has never been this good. Nature seems to have caught up with mankind’s big strides in science and technology. C19 has been hard to reign in with no breakthrough yet. The C19 pandemic is here to stay for the near future. The more we accept this reality and change ourselves to live with it amidst us, the faster we can return to a new normal. A quote from Edward Jenner (inventor of Small Pox) seems apt in the situation – “The deviation of man from the state in which he was originally placed by nature seems to have proved to him a prolific source of diseases”.

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Health Technology, Digital Healthcare

The Internet of Medical Things and What Powers It?

Article | August 21, 2023

Technology in the 21st century is the fuel that drives innovation and ease in almost every industry today. The healthcare sector isn’t far behind. In fact, the medical industry has taken the concept of the Internet of Things and took it to a new level altogether to reimagine the use of medical technology. Imagine multiple devices like phones, cameras, GPS sensors, and computers interacting with each other through a seamless transfer of data. Now consider wearable medical devices. The exchange of critical medical information through a web of real-time data networks activates near instantaneous responses from doctors, nurses, and medical services. The aim is to anticipate the need for medical attention long before it is needed and remedy the concerns before they reach a critical stage. That is exactly how the future of the Internet of Medical Things (IoMT) is shaping out to be. How IoMT is Redefining Everyday Health? IoMT is a next-generation solution that embeds cutting-edge monitoring and analysis of individual healthcare journeys through medical devices. The smart watch is the most recognizable wearable medical device that is used by millions of people daily to keep tabs on their vitals. For instance, the Apple Watch series 6 maps blood oxygen levels, sleep patterns, ECG levels, and also reminds the user to wash their hands after returning home. The market for healthcare IoT products is vast and is constantly expanding. The Tango Belt is a leading example of smart wearable technology that is revolutionizing elderly and disability care. The belt is designed to sense falls and deploy airbags to soften the impact. In addition, it alerts caregivers in the event of a fall. The belt also uses data analytics by collecting mobility data that is then synced to a smartphone app for displaying metrics. Technologies that Empower IoMT With the diverse tasks that medical devices must perform, applications exist across a wide spectrum, from artificial intelligence to 5G networks to the cloud. Consider a pacemaker, for instance. Modern pacemakers are embedded with a multitude of technologies that communicate with each other to send critical patient data to physicians. A pacemaker is a bioelectronic implant that is placed in the chest to control the heartbeat. But a smart pacemaker goes a step further. It is equipped with wireless bluetooth technology that communicates with the patient’s wearable medical device. The smart device or phone will then transfer this data to physicians for check-ups and even alert doctors in the case of anomalies. To Round It Off IoMT will subsequently power all medical devices and usher in a future where technology forms the backbone of healthcare service delivery. Although wearable medical technology has been around for decades, the development of a streamlined communication channel between them has redefined their use. Smart medical devices are no longer just an aid but a source of vital individual medical data as well as a way to anticipate care and medical attention.

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Health Technology

Enhancing Network Resilience in the Healthcare Sector to Prevent Downtime and Unusable Uptime

Article | July 5, 2023

Your patients have grown to trust your expertise and recommendations in matters regarding their healthcare. As the sector transitions into a more digital playing field, uninterrupted network connectivity is more than just a bonus; it’s a necessity. While there are many different challenges to completely integrating your practice into the digital world, internet outages are the costliest. Downtime can be caused by various factors, which can compromise patient safety, the faith your team instills in you, and your practice’s reputation and revenue. However, investing in the means to maintain a resilient network lets you maximize your network uptime to optimize resources. We'll look at four different strategies and their benefits for your infrastructure so you can focus on what you do best: providing healthcare excellence to your patients. Strengthening Network Infrastructure The traditional way of doing things may be great for your remedies and techniques. Still, with a growing number of patients and their contextually relevant demands, your network needs to be able to accommodate many different booking requests, increase user activity on your server, and store sensitive patient information. High-speed internet connections enhance your network performance and let you, your team, and your patients make the most of your uninterrupted uptime. Fiber-optic networks, when combined with load balancing and proper segmentation, can diffuse and direct network traffic efficiency and prevent congestion, which prevents downtime due to overload. Implementing Network Monitoring and Management Tools Much like your patients visit your practice to ensure everything is all right with the current state of their health, your network must also receive the same treatment. Identifying and pre-emptively resolving potential issues and vulnerabilities will prevent much more destructive or expensive problems from occurring. Use real-time tools to monitor your bandwidth usage and gain visibility of potential bottlenecks. Tools that offer risk monitoring deliver alerts about critical events that pose a threat to your business continuity. Your IT team will be better equipped to troubleshoot issues promptly and optimize performance. Conducting Regular Network Assessments and Audits Once you have the proper monitoring tools to manage your network topology better, proactive troubleshooting is a great way to spot-check whether your current solution is working as it should. A network audit is much like proactive troubleshooting; you are looking to see if anything could harm the overall system and catch it before it can develop. When auditing a network, the primary focus should be security measures. If patient and confidential data is not secure, the smooth operations of your business are the least of your worries. When conducting an audit, consulting with a network service provider will help identify issues with your protocols, data encryption, and firewall configuration. Establishing Redundancy and Disaster Recovery Plans Backing up private and confidential data is crucial to ensuring that sensitive information is not lost or exposed. Minimizing network downtime can often be achieved by having backup systems that will keep running in the event of an attack or outage. For example, a dedicated Cloud Access Network, power supplies, and switches will go a long way. When creating an internet contingency plan, outline steps and protocols with your team that you will take in the event of a complete failure, including things such as brand reputation management, customer service, and data loss prevention. Looking Forward As the lines between in-person and digital are blurred, navigating the complexities of implementing a robust network is paramount to your business. Strengthening your infrastructure, integrating redundant systems, and conducting regular audits and assessments with the proper monitoring and management tools will help you maximize uptime usage and minimize network downtime. Although overwhelming, working with a reputable network service provider can help you embrace your network topology to remain competitive.

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Spotlight

Hanger, Inc.

Built on the legacy of James Edward Hanger, the first amputee of the American Civil War, Hanger, Inc. delivers orthotic and prosthetic (O&P) patient care, and distributes O&P products and rehabilitative solutions to the broader market. Hanger's Patient Care segment is the largest owner and operator of O&P patient care clinics with more than 800 locations nationwide.

Related News

Digital Healthcare

REVIV Partners with Ten Health & Fitness

Businesswire | July 04, 2023

CEO for Retail Health, Sven Van Rossum, is pleased to announce the partnership between REVIV Global and Ten Health & Fitness. Ten Health & Fitness is one of London’s leading boutique fitness providers with 11 studios across the London capital, offering their customers expertly taught small group classes in a friendly and welcoming environment. Alongside their trademark Dynamic Reformer Pilates classes, Ten is renowned for its suite of wellness and fitness services, including Personal Training and exercise rehabilitation, Sports and Therapeutic massage, Women’s Health, and Clinical Exercise Prescription - a bespoke 1-1 programmes for clients living with a life-altering clinical diagnosis. All with the aim of delivering an enjoyable, empowering and supportive client experience that achieves results. As a part of their holistic approach Ten has expanded the scale of its wellness offer, with its new Kings Cross flagship studio pioneering the introduction of cryotherapy, infrared saunas and now the game-changing collaboration with REVIV to provide IV drip therapy and IM booster shots. “The partnership with REVIV perfectly rounds out Ten’s wellness offering. REVIV’s range of infusions and booster shots beautifully complement our other wellness services and it’s also a great way for us to enhance the experience and results we can offer our fitness and therapy clients,” explains Ten’s Brand Director, Justin Rogers. “We’re understandably proud of our reputation for expertise, and the quality of REVIV’s products and the expertise of their team make them an ideal fit for us.” Sven Van Rossum, CEO Retail Health at REVIV, says: “We are thrilled to announce our collaboration with Ten Health & Fitness, a powerful alliance driven by our shared commitment to empowering individuals to embrace their health and wellness and unlock their limitless potential. Together, we will provide impactful solutions that enable our customers to take control of their wellbeing and achieve remarkable results. We can’t wait to see the positive impact it will have on our customers.” About REVIV REVIV is a life science led provider of nutritional health solutions, and their goal is to be the only personalized nutritional health company that offers precision nutrition solutions, using big data coupled with AI, to evidence that nutrition can have a positive impact on medical conditions or disease. REVIV’s vision is to pioneer the democratization of nutrition-based treatments which will reduce disease, extend life and allow people to live better and healthier lives.

Read More

Health Technology, Digital Healthcare

HealthJoy Expands Partnership With Teladoc Health to Launch Virtual Primary Care

Newswire | May 12, 2023

HealthJoy, a benefits navigation platform that amplifies employer benefit strategies to contain healthcare costs and helps members lead healthier lives, has announced an expanded partnership with Teladoc Health, Inc., the global leader in whole-person virtual care, to introduce virtual primary care. HealthJoy Virtual Primary Care, powered by Teladoc Health, provides a fully integrated primary care experience that supports members throughout their entire healthcare journey. The solution will further enhance HealthJoy's comprehensive suite of virtual care offerings that already includes adult and adolescent mental health, chronic care management, dermatology, employee assistance program services, musculoskeletal therapy, nutrition, tobacco cessation, and urgent care. By creating a seamless, fully integrated, navigable healthcare experience, HealthJoy is removing the barriers that have historically prevented employees from accessing high-quality, affordable care. "We're in a unique position to support the one in three Americans who have little or no access to primary care," said Justin Holland, CEO and co-founder, HealthJoy. "This is an important step in our journey to improve access to primary care and simplify benefits navigation to make it easier for employees to be healthy and well. We're proud to partner with Teladoc Health to make our vision a reality." The company provides in-depth benefits navigation to more than 1,000 U.S. employers, supporting the management and delivery of a premier healthcare and benefits experience to nearly half a million employees and dependents. "As nationwide provider shortages continue to persist, we are eager to see this expansion with HealthJoy provide members with easier and more convenient access to primary care," said Kelly Bliss, President, U.S. Group Health at Teladoc Health. ABOUT HEALTHJOY HealthJoy is a benefits navigation platform that is simplifying the healthcare and benefits experience for every member. HealthJoy provides a connected healthcare experience that takes the confusion and complexity out of healthcare by connecting members with the right benefits at the right moment in their care journey. Our mobile-first platform and human concierge team bring benefits together to surface the best providers, virtual care, and savings. To learn more, visit healthjoy.com.

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Digital Healthcare

Cognizant Collaborates with Microsoft to Offer New Virtual Healthcare Solution for Remote Patient Monitoring and Improved Care

Cognizant | March 02, 2022

Cognizant today announced it is collaboratingwith Microsoft to delivera new digital health solution to enhance remote patient monitoring for improved medical care. Cognizant's new solution, leveraging components of the Microsoft Cloud for Healthcare, is the first of several planned offerings that combine remote patient monitoring and virtual health, utilizing products like smart watches, blood pressure monitors, and glucose meters to collect and communicate patient health data to providers. Built-in analytics allow providers to cross-reference historical health information to gain patient insights and potentially identify early warning signs of chronic conditions so preventative measures can be taken. Additionally, the solution's remote capabilities enable telehealth visits, which continue to be a valuable option to mitigate barriers of care for patients with accessibility constraints, as well as implement time-sensitive interventions and improve personalized care. With chronic diseases expected to account for 70% of global deaths by 2030, advancements in digital integration are quickly becoming recognized as an optimal approach to preventing, managing, and treating disease.* As an early Microsoft Cloud for Healthcare partner, Cognizant has designed a solution that leverages Microsoft Azure services including FHIR, API Services, and Teams integration to improve scalability and reliability. This digital healthcare endeavor is backed by Cognizant's dedicated Microsoft Business Group, bringing together Cognizant's digital modernization expertise with Microsoft's focus on building Industry Clouds to deliver a commercially available, comprehensive, healthcare solution. This new offering is the first in a series of digital healthcare solutions from Cognizant as the company accelerates its client offerings aimed at implementing advanced healthcare technology to increase patient engagement, enhance personalized care, provide remote patient monitoring, and facilitate improved patient outcomes. Future offerings will build upon existing solution capabilities to help clients expedite implementation. "The bridging of technology and healthcare is creating new opportunities to improve how providers monitor the health of their patients and engage with them for time-sensitive interventions. Utilizing data analytics, secure cloud technology and interoperability products, our collaboration with Microsoft offers a unique, scalable solution that aims to connect providers and patients, and enhances the quality, timeliness, and personalization of healthcare." Surya Gummadi, Head of Cognizant Healthcare "Cognizant's new virtual healthcare solution utilizes differentiated capabilities, built on the secure and compliant Microsoft Cloud, that make it easy for people to collect and share health data using their own devices, while ensuring that providers have the data and insights they need to diagnose and treat patients," saidTom McGuinness, Corporate Vice President, Global Healthcare and Life Sciences, Microsoft. "We look forward to combining our technologies and collective expertise to deliver additional solutions that offer high quality healthcare and enable patient well-being." About Cognizant Cognizantengineers modern businesses. We help our clients modernize technology, reimagine processes and transform experiences so they can stay ahead in our fast-changing world. Together, we're improving everyday life.

Read More

Digital Healthcare

REVIV Partners with Ten Health & Fitness

Businesswire | July 04, 2023

CEO for Retail Health, Sven Van Rossum, is pleased to announce the partnership between REVIV Global and Ten Health & Fitness. Ten Health & Fitness is one of London’s leading boutique fitness providers with 11 studios across the London capital, offering their customers expertly taught small group classes in a friendly and welcoming environment. Alongside their trademark Dynamic Reformer Pilates classes, Ten is renowned for its suite of wellness and fitness services, including Personal Training and exercise rehabilitation, Sports and Therapeutic massage, Women’s Health, and Clinical Exercise Prescription - a bespoke 1-1 programmes for clients living with a life-altering clinical diagnosis. All with the aim of delivering an enjoyable, empowering and supportive client experience that achieves results. As a part of their holistic approach Ten has expanded the scale of its wellness offer, with its new Kings Cross flagship studio pioneering the introduction of cryotherapy, infrared saunas and now the game-changing collaboration with REVIV to provide IV drip therapy and IM booster shots. “The partnership with REVIV perfectly rounds out Ten’s wellness offering. REVIV’s range of infusions and booster shots beautifully complement our other wellness services and it’s also a great way for us to enhance the experience and results we can offer our fitness and therapy clients,” explains Ten’s Brand Director, Justin Rogers. “We’re understandably proud of our reputation for expertise, and the quality of REVIV’s products and the expertise of their team make them an ideal fit for us.” Sven Van Rossum, CEO Retail Health at REVIV, says: “We are thrilled to announce our collaboration with Ten Health & Fitness, a powerful alliance driven by our shared commitment to empowering individuals to embrace their health and wellness and unlock their limitless potential. Together, we will provide impactful solutions that enable our customers to take control of their wellbeing and achieve remarkable results. We can’t wait to see the positive impact it will have on our customers.” About REVIV REVIV is a life science led provider of nutritional health solutions, and their goal is to be the only personalized nutritional health company that offers precision nutrition solutions, using big data coupled with AI, to evidence that nutrition can have a positive impact on medical conditions or disease. REVIV’s vision is to pioneer the democratization of nutrition-based treatments which will reduce disease, extend life and allow people to live better and healthier lives.

Read More

Health Technology, Digital Healthcare

HealthJoy Expands Partnership With Teladoc Health to Launch Virtual Primary Care

Newswire | May 12, 2023

HealthJoy, a benefits navigation platform that amplifies employer benefit strategies to contain healthcare costs and helps members lead healthier lives, has announced an expanded partnership with Teladoc Health, Inc., the global leader in whole-person virtual care, to introduce virtual primary care. HealthJoy Virtual Primary Care, powered by Teladoc Health, provides a fully integrated primary care experience that supports members throughout their entire healthcare journey. The solution will further enhance HealthJoy's comprehensive suite of virtual care offerings that already includes adult and adolescent mental health, chronic care management, dermatology, employee assistance program services, musculoskeletal therapy, nutrition, tobacco cessation, and urgent care. By creating a seamless, fully integrated, navigable healthcare experience, HealthJoy is removing the barriers that have historically prevented employees from accessing high-quality, affordable care. "We're in a unique position to support the one in three Americans who have little or no access to primary care," said Justin Holland, CEO and co-founder, HealthJoy. "This is an important step in our journey to improve access to primary care and simplify benefits navigation to make it easier for employees to be healthy and well. We're proud to partner with Teladoc Health to make our vision a reality." The company provides in-depth benefits navigation to more than 1,000 U.S. employers, supporting the management and delivery of a premier healthcare and benefits experience to nearly half a million employees and dependents. "As nationwide provider shortages continue to persist, we are eager to see this expansion with HealthJoy provide members with easier and more convenient access to primary care," said Kelly Bliss, President, U.S. Group Health at Teladoc Health. ABOUT HEALTHJOY HealthJoy is a benefits navigation platform that is simplifying the healthcare and benefits experience for every member. HealthJoy provides a connected healthcare experience that takes the confusion and complexity out of healthcare by connecting members with the right benefits at the right moment in their care journey. Our mobile-first platform and human concierge team bring benefits together to surface the best providers, virtual care, and savings. To learn more, visit healthjoy.com.

Read More

Digital Healthcare

Cognizant Collaborates with Microsoft to Offer New Virtual Healthcare Solution for Remote Patient Monitoring and Improved Care

Cognizant | March 02, 2022

Cognizant today announced it is collaboratingwith Microsoft to delivera new digital health solution to enhance remote patient monitoring for improved medical care. Cognizant's new solution, leveraging components of the Microsoft Cloud for Healthcare, is the first of several planned offerings that combine remote patient monitoring and virtual health, utilizing products like smart watches, blood pressure monitors, and glucose meters to collect and communicate patient health data to providers. Built-in analytics allow providers to cross-reference historical health information to gain patient insights and potentially identify early warning signs of chronic conditions so preventative measures can be taken. Additionally, the solution's remote capabilities enable telehealth visits, which continue to be a valuable option to mitigate barriers of care for patients with accessibility constraints, as well as implement time-sensitive interventions and improve personalized care. With chronic diseases expected to account for 70% of global deaths by 2030, advancements in digital integration are quickly becoming recognized as an optimal approach to preventing, managing, and treating disease.* As an early Microsoft Cloud for Healthcare partner, Cognizant has designed a solution that leverages Microsoft Azure services including FHIR, API Services, and Teams integration to improve scalability and reliability. This digital healthcare endeavor is backed by Cognizant's dedicated Microsoft Business Group, bringing together Cognizant's digital modernization expertise with Microsoft's focus on building Industry Clouds to deliver a commercially available, comprehensive, healthcare solution. This new offering is the first in a series of digital healthcare solutions from Cognizant as the company accelerates its client offerings aimed at implementing advanced healthcare technology to increase patient engagement, enhance personalized care, provide remote patient monitoring, and facilitate improved patient outcomes. Future offerings will build upon existing solution capabilities to help clients expedite implementation. "The bridging of technology and healthcare is creating new opportunities to improve how providers monitor the health of their patients and engage with them for time-sensitive interventions. Utilizing data analytics, secure cloud technology and interoperability products, our collaboration with Microsoft offers a unique, scalable solution that aims to connect providers and patients, and enhances the quality, timeliness, and personalization of healthcare." Surya Gummadi, Head of Cognizant Healthcare "Cognizant's new virtual healthcare solution utilizes differentiated capabilities, built on the secure and compliant Microsoft Cloud, that make it easy for people to collect and share health data using their own devices, while ensuring that providers have the data and insights they need to diagnose and treat patients," saidTom McGuinness, Corporate Vice President, Global Healthcare and Life Sciences, Microsoft. "We look forward to combining our technologies and collective expertise to deliver additional solutions that offer high quality healthcare and enable patient well-being." About Cognizant Cognizantengineers modern businesses. We help our clients modernize technology, reimagine processes and transform experiences so they can stay ahead in our fast-changing world. Together, we're improving everyday life.

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