Top 5 Healthcare Marketing Trends for 2019

whitePaper | December 29, 2022

Healthcare has a people problem. For years prior to the arrival of COVID-19, hospitals in various corners of the nation experienced troubling shortages1 of medical staff, a problem that has been exacerbated by COVID-19.

whitePaper | December 27, 2022

It used to be a guessing game if patients would show up for scheduled appointments at Wayne HealthCare. At this acute care system in Greenville, Ohio, patient access was clunky.

whitePaper | November 19, 2022

Among other industry-defining changes, the COVID-19 pandemic transformed the experience patients have come to expect from their healthcare providers.

whitePaper | July 8, 2022

Before the onset of the coronavirus pandemic, forces at the federal level were in motion to transform the healthcare industry from a closed to a more open system.

whitePaper | April 26, 2021

In this paper, explore how to tackle data interoperability challenges, stringent regulations, security requirements, and growing patient expectations in healthcare with Google Cloud. Open now to see four case studies and follow along on the organizations’ challenges, solutions, benefits and final results.

whitePaper | February 10, 2023

As a local response to the COVID-19 global pandemic, the University of Alabama at Birmingham (UAB) established the UAB COVID-19 Collaborative Outcomes Research Enterprise (CORE), an institutional learning health system (LHS) to achieve an integrated health services outcomes and research response.